Advertising vs. Marketing: What’s the Difference, and Which Should I Use?

By Max Freedman, Business News Daily Contributing Writer Updated: July 16, 2020 It’s easy to get advertising and marketing confused, especially as a small business owner juggling all areas of your business. Understanding what differentiates marketing from advertising is crucial for setting the right strategies in place to effectively grow your business and audience. Promotion of…

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7 Rules for More Effective Social Media Marketing

By Neal Shaffer as published in AllBusiness.com Although the use of social media in marketing isn’t new, over the last few years it’s gone through a lot of changes. As most of us know, it has evolved from simple advertising inserted into our feeds into the sophisticated content that’s used today. In particular, we now…

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9 Tips to Successful Business

POSTED APRIL 5, 2020 9 TIPS TO SUCCESSFUL BUSINESS (modified from Chris Seabury – Investopedia online, June, 2019) To succeed in business today, you need to be flexible and have good planning and organizational skills. Making money in a business is much more difficult than many people thought it would be. Take your time and…

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